Biione - Garment Steamer

Biione is a Dutch Brand dedicated to providing top-notch electronic devices. They carefully curate a collection of high-quality products to enhance everyday life.

ASSIGNMENT:

Biione was looking to increase the sales of their garment steamer in e-commerce shops. They were facing a very competitive market. The target audience is middle-aged business people who don't have time to iron their clothes.

​

SOLUTION:

We created a Highlight Product Video to sit on the product listing page. The video showcases the product's features, using high-quality and engaging storytelling visuals while being used by the target audience. It should get the viewer excited by the product, accelerate its decision-making, and increase sales.

These videos are typically made for campaigns to launch a new product and on the product landing on a web store.

ASSIGNMENT:

To generate more traffic toward its listing page, the brand needed to promote its product on social media.

​

SOLUTION:

We created a shorter and more engaging version of the video as an ad. It starts with a hook to attract a maximum of eyeballs, highlights the key benefits, shows reviews from satisfied customers to build trust, and finally, it ends with a clear Call To Action.